Beyond Powerful Radio, Second Edition: A Communicator's Guide to the Internet Age-News, Talk, Information & Personality for Broadcasting, Podcasting, Internet, Radio
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This Book is in Good Condition. Clean Copy With Light Amount of Wear. 100% Guaranteed. Summary: What people are saying about Valerie Geller's Creating Powerful Radio "A tremendous work!" - Scott Shannon, program director/air personality WPLJ, New York "This is the book I hope my competitors don't read. It's required reading for my staff." - Jerry Bell, managing news editor, KOA/KTLK, Denver "If you want to understand what makes radio work, read this, then read it again." - Jon Faine, air personality, 774 ABC Radio Melbourne, Australia "It should be a textbook." - Chris Berry, general manager, WMAL, Washington, DC "If you want to achieve compelling radio and increase audiences, read this book immediately! Station 97.3 in London has experienced massive growth using its methods." - Scott Solder programme controller LBC Radio, London "This book helped me create Britain's most successful local radio station, with a 40 percent market share and number one in the UK. Buy it. It works!" - Keri Jones, CEO/Radio Pembrokeshire Wales, UK "Making it in broadcasting takes more than just luck. Creating Powerful Radio is your 'Road Guide' to success in radio." - Andy Vierra program director KNUU, Las Vegas "This book will help your show get better." - Al Rantel talk show host KABC, Los Angeles "Wonderful." - Paul Fisher, vice president, Rogers Radio Vancouver, BC, Canada "Valerie Geller's first book was a triumph. It has proved to be an excellent primer for my staff. Valerie is an inspiration. If you can't get her for your station, buy this book." - John Ryan, managing director BBC Radio. Manchester, UK "Creating Powerful Radio is a fine guide for people inside the radio biz and an explanation of that biz to people outside, including the people who would like to get in. It's the kind of book where the reader thinks, 'Oh that's why they do that.' " - David Hinkley New York Daily News "This should be required reading in every newsroom and every radio station." - Radio World "Creating Powerful Radio might eventually make an executive's job at a satellite formatted affiliate much tougher." - Professor Peter Hunn Communications Studies Department State University of New York, Oswego "It's great. Read it!" - Kim Komando syndicated air personality "I recommend it to everyone and I use it in my classes. I love this book." - Jo Maeder (The Rock 'N Roll Madame) air personality and instructor New York University "Packed with insights, well written, and fun to read. It's obvious why so many radio people consider this book 'a must!' " - John Sawatsky, professor of journalism Carleton University, Ottawa, ON, Canada "Brilliant." - Phil Taylor, BBC, Scotland "Creating Powerful Radio contains valuable tips and information for presenters, managers, and programmers." - Julia Sullivan, Music & Media "Useful and practical." - Jan Orskov, journalist, Danmarks Radio, Denmark "It's my bible!" - Asa Paborn, program director, SBS Radio, Stockholm, Sweden "We gave copies to the entire staff." - Viktor Worms, Antenne Bayern Munich, Germany "Anyone even considering a career in radio should read this!" - Adele Scheele, Ph.D, Career Strategist, author: "Skills for Success".

Lieferung aus: Niederlande, 3-4 werkdagen.
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Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 ... Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here: http://cw.routledge.com/textbooks/9780240522241/ Productinformatie:Soort: Met illustraties;Taal: Engels;Vertaald uit het: Engels;Afmetingen: 30x233x154 mm;Gewicht: 847,00 gram;Druk: 1;ISBN10: 0240522249;ISBN13: 9780240522241;Product breedte: 146 mm;Product hoogte: 32 mm;Product lengte: 235 mm; Engels | Paperback | 2011.

Lieferung aus: Niederlande, zzgl. Versandkosten.
Beyond Powerful Radio is a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copyrighting, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal wi.

Lieferung aus: Vereinigte Staaten von Amerika, Ebook for download.
Business, Beyond Powerful Radio is a complete guideto becoming a powerful broadcast communicatoron radio or internet! Thishow-to cookbook is forbroadcasters who want to learn the craft and improve.This practical and easy-to-read book, filled with bullet lists, offers techniques tolearn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radio offers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more. Plus: Tips to assemble a winning team; to develop,build, and market your brand; get your next job in broadcasting,effectively promote your product;increase sales;write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and toresearch and grow your audience. Never be boring! Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers. A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here: http://cw.routledge.com/textbooks/9780240522241/, eBook.

Lieferung aus: Kanada, In Stock, plus shipping.
Valerie Geller, Books, Reference and Language, Beyond Powerful Radio: A Communicator's Guide To The Internet Age?news, Talk, Information & Personality For, Beyond Powerful Radiois a complete guide to becoming a powerful broadcast communicator on radio or internet! This how-to cookbook is for broadcasters who want to learn the craft and improve. This practical and easy-to-read book, filled with bullet lists, offers techniques to learn everything from how to produce and host a show, to news gathering, coverage of investigative and breaking stories, writing and delivering the commercial copy and selling the air time. With contributions from over 100 top experts across all broadcast fields, Beyond Powerful Radiooffers techniques, advice and lessons to build original programming, for news, programming, talk shows, producers, citizen journalism, copy writing, sales, commercials, promotions, production, research, fundraising, and more.Plus: Tips to assemble a winning team; to develop, build, and market your brand; get your next job in broadcasting, effectively promote your product; increase sales; write and produce commercials; raise money with your station; deal with creative burnout and manage high ego talent; and to research and grow your audience.Never be boring!  Get, keep, and grow audiences through powerful personality, storytelling, and focus across any format. Tried-and-true broadcast techniques apply to the myriad forms of audio broadcast available today, including Web radio and podcasting. While the technology and delivery systems change, the one constant is content! Listeners, viewers, and surfers want to be entertained, informed, inspired, persuaded, and connected with powerful personalities, and storytellers.A full Instructor Manual is available with complete lesson plans for broadcast instructors - course includes Audio Production/Radio Programming/Management/Broadcast Journalism. The Instructor Manual is available for download here:http://cw.routledge.com/textbooks/9780240522241/.

Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, 3-5 Days.
A guide to becoming a broadcast communicator on radio or internet. It is suitable for broadcasters who want to learn the craft and improve.

Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Lieferart: Free, Lieferung: Weltweit, Artikelstandort: BT236HJ Newtownards,United Kingdom, Versandkostenfrei.
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