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Basic Marketing (The Irwin series in marketing)100%: E. Jerome McCarthy, Editor: William D. Perreault Jr.: Basic Marketing (The Irwin series in marketing) (ISBN: 9780256206876) 1995, 12. Ausgabe, in Englisch.
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Basic Marketing100%: William D. Perreault: Basic Marketing (ISBN: 9780072359299) 1999, McGraw-Hill Companies, The, 13. Ausgabe, in Englisch, Broschiert.
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Basic Marketing.100%: William D. Perreault: Basic Marketing. (ISBN: 9780071221108) 2010, McGraw-Hill Higher Education, 18. Ausgabe, in Englisch, Taschenbuch.
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Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing)100%: William D. Jr. Perreault: Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing) (ISBN: 9780072521344) 2001, McGraw-Hill Companies, The, 14. Ausgabe, in Englisch, Broschiert.
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100%: McCarthy, E. Jerome: Basic Marketing (ISBN: 9780256028874) 1983, 3. Ausgabe, in Englisch.
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Basic Marketing100%: William D. Perreault: Basic Marketing (ISBN: 9780072288407) 1999, McGraw-Hill Companies, The, 13. Ausgabe, in Englisch, Broschiert.
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Basic Marketing (Canadian)100%: William Perreault E. Jerome McCarthy Jerome E. McCarthy: Basic Marketing (Canadian) (ISBN: 9780256128147) 1994, McGraw-Hill Professional Publishing, 7. Ausgabe, in Englisch, Taschenbuch.
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100%: McCarthy, E. Jerome: Basic Marketing (The Irwin series in marketing) (ISBN: 9780256020489) 1978, Irwin (Richard D. ) Inc., U. S, 6. Ausgabe, in Englisch, Broschiert.
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100%: McCarthy, E. Jerome and Stanley J. Shapiro: Basic Marketing [Hardcover] (ISBN: 9780256021387) 1979, in Englisch, Broschiert.
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100%: McCarthy, E J: Basic Marketing (ISBN: 9780256021035) 1978, Richard D. Irwin, Inc, in Englisch, Broschiert.
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Basic Marketing - Student Package93%: William D. Jr. Perreault: Basic Marketing - Student Package (ISBN: 9780072478556) 2001, 13. Ausgabe, in Englisch, Broschiert.
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Basic Marketing (The Irwin series in marketing) - 14 Angebote vergleichen

1
9780256206876 - Perreault, W. D. McCarthy, E. J.: Basic Marketing
Symbolbild
Perreault, W. D. McCarthy, E. J.

Basic Marketing (1995)

Lieferung erfolgt aus/von: Vereinigtes Königreich Grossbritannien und Nordirland EN

ISBN: 9780256206876 bzw. 0256206872, in Englisch, Irwin Professional Publishing.

Fr. 0.90 ($ 0.98)¹ + Versand: Fr. 11.97 ($ 12.93)¹ = Fr. 12.87 ($ 13.91)¹
unverbindlich
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Versandkosten nach: USA.
Von Händler/Antiquariat, Anybook Ltd.
Irwin Professional Publishing, 1995. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a reading copy.
2
9780071221108 - William D. Perreault: Basic Marketing.
William D. Perreault

Basic Marketing. (2010)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN PB US

ISBN: 9780071221108 bzw. 0071221107, in Englisch, 832 Seiten, 18. Ausgabe, McGraw-Hill Higher Education, Taschenbuch, gebraucht.

Fr. 1.54 ($ 1.79)¹ + Versand: Fr. 3.43 ($ 3.99)¹ = Fr. 4.97 ($ 5.78)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 24 hours.
Von Händler/Antiquariat, McGraw Tower Books.
"Basic Marketing, 18/e" builds on the foundation pillars of previous editions - the four Ps framework, managerial orientation, and strategy planning focus. The Perreault franchise was the pioneer of the 'four Ps' in the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make the marketing decisions that a manager must make in deciding what customers to focus on and how best to meet their needs. Over many editions there has been constant change in marketing management and the marketing environment. Some of the changes have been dramatic, and others have been subtle. As a result, the authors have made ongoing changes to the text to reflect marketing's best practices and ideas. Throughout all of these changes, "Basic Marketing" and the supporting materials that accompany it have been more widely used than any other teaching materials for introductory marketing. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, and recent 'best practices'. This edition extends the strategy planning approach, integrating concepts tightly with the marketing strategy planning model. Paperback, Ausgabe: 18th Revised edition, Format: International Edition, Label: McGraw-Hill Higher Education, McGraw-Hill Higher Education, Produktgruppe: Book, Publiziert: 2010-11-01, Studio: McGraw-Hill Higher Education, Verkaufsrang: 2539860.
3
9780071221108 - William D. Perreault: Basic Marketing.
William D. Perreault

Basic Marketing. (2010)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN PB NW

ISBN: 9780071221108 bzw. 0071221107, in Englisch, 832 Seiten, 18. Ausgabe, McGraw-Hill Higher Education, Taschenbuch, neu.

Fr. 4.14 ($ 4.81)¹ + Versand: Fr. 3.43 ($ 3.99)¹ = Fr. 7.57 ($ 8.80)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Orion LLC.
"Basic Marketing, 18/e" builds on the foundation pillars of previous editions - the four Ps framework, managerial orientation, and strategy planning focus. The Perreault franchise was the pioneer of the 'four Ps' in the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make the marketing decisions that a manager must make in deciding what customers to focus on and how best to meet their needs. Over many editions there has been constant change in marketing management and the marketing environment. Some of the changes have been dramatic, and others have been subtle. As a result, the authors have made ongoing changes to the text to reflect marketing's best practices and ideas. Throughout all of these changes, "Basic Marketing" and the supporting materials that accompany it have been more widely used than any other teaching materials for introductory marketing. Consistent with our belief in continuous quality improvement, this edition has been critically revised, updated, and rewritten to reflect new concepts, new examples, and recent 'best practices'. This edition extends the strategy planning approach, integrating concepts tightly with the marketing strategy planning model. Paperback, Ausgabe: 18th Revised edition, Format: International Edition, Label: McGraw-Hill Higher Education, McGraw-Hill Higher Education, Produktgruppe: Book, Publiziert: 2010-11-01, Studio: McGraw-Hill Higher Education, Verkaufsrang: 2539860.
4
9780072521344 - William S. Perreault: Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing)
William S. Perreault

Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing) (2001)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN HC NW

ISBN: 9780072521344 bzw. 0072521341, in Englisch, 14. Ausgabe, Mcgraw-Hill College, gebundenes Buch, neu.

Fr. 65.24 ($ 75.00)¹ + Versand: Fr. 3.47 ($ 3.99)¹ = Fr. 68.72 ($ 78.99)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Book Worm 2013.
The 15th Edition of "Basic Marketing" by Perreault and McCarthy builds upon its pioneering beginnings that introduced the 'four Ps' to the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make the marketing decisions that a manager must make in deciding what customers focus on and how best to meet their needs. Over many editions there has been constant changes in marketing management and the marketing environment. At the crux of "Basic Marketing" by Perreault and McCarthy is the thorough integration of the latest marketing themes, topics, and examples - all of which have been carefully blended with the text's traditional strengths of clear, accessible communication, a focus on management decision-making in marketing, and the complete coverage of special topics like technology, ethics, global, relationship marketing, and services. Hardcover, Ausgabe: 14th Pkg, Label: Mcgraw-Hill College, Mcgraw-Hill College, Produktgruppe: Book, Publiziert: 2001-11, Studio: Mcgraw-Hill College, Verkaufsrang: 5246135.
5
9780072521344 - William S. Perreault: Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing)
William S. Perreault

Basic Marketing (Irwin/Mcgraw-Hill Series in Marketing) (2001)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN HC US

ISBN: 9780072521344 bzw. 0072521341, in Englisch, 14. Ausgabe, Mcgraw-Hill College, gebundenes Buch, gebraucht.

Fr. 7.34 ($ 8.44)¹ + Versand: Fr. 3.47 ($ 3.99)¹ = Fr. 10.81 ($ 12.43)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Atlanta Book Company.
The 15th Edition of "Basic Marketing" by Perreault and McCarthy builds upon its pioneering beginnings that introduced the 'four Ps' to the introductory marketing course. The unifying focus of "Basic Marketing" has always been on how to make the marketing decisions that a manager must make in deciding what customers focus on and how best to meet their needs. Over many editions there has been constant changes in marketing management and the marketing environment. At the crux of "Basic Marketing" by Perreault and McCarthy is the thorough integration of the latest marketing themes, topics, and examples - all of which have been carefully blended with the text's traditional strengths of clear, accessible communication, a focus on management decision-making in marketing, and the complete coverage of special topics like technology, ethics, global, relationship marketing, and services. Hardcover, Ausgabe: 14th Pkg, Label: Mcgraw-Hill College, Mcgraw-Hill College, Produktgruppe: Book, Publiziert: 2001-11, Studio: Mcgraw-Hill College, Verkaufsrang: 5246135.
6
9780256206876 - E. Jerome McCarthy and William D. Perreault Jr.: Basic Marketing
E. Jerome McCarthy and William D. Perreault Jr.

Basic Marketing (1995)

Lieferung erfolgt aus/von: Vereinigtes Königreich Grossbritannien und Nordirland EN PB US

ISBN: 9780256206876 bzw. 0256206872, in Englisch, Irwin Professional Publishing, Taschenbuch, gebraucht.

Fr. 11.89 ($ 12.84)¹ + Versand: Fr. 5.43 ($ 5.86)¹ = Fr. 17.32 ($ 18.70)¹
unverbindlich
Von Händler/Antiquariat, Anybook Ltd. [312675], Lincoln, United Kingdom.
This book has soft covers.Ex-library,With usual stamps and markings,In poor condition, suitable as a reading copy.
7
9780256206876 - E. Jerome McCarthy and William D. Perreault Jr.: Basic Marketing
Symbolbild
E. Jerome McCarthy and William D. Perreault Jr.

Basic Marketing (1995)

Lieferung erfolgt aus/von: Vereinigtes Königreich Grossbritannien und Nordirland EN

ISBN: 9780256206876 bzw. 0256206872, in Englisch, Irwin Professional Publishing.

Fr. 11.84 ($ 12.79)¹ + Versand: Fr. 11.97 ($ 12.93)¹ = Fr. 23.81 ($ 25.72)¹
unverbindlich
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Versandkosten nach: USA.
Von Händler/Antiquariat, Anybook Ltd.
Irwin Professional Publishing, 1995. This book has soft covers.Ex-library,With usual stamps and markings,In poor condition, suitable as a reading copy.
8
9780256206876 - E. Jerome McCarthy, Editor: William D. Perreault Jr.: Basic Marketing (The Irwin series in marketing)
E. Jerome McCarthy, Editor: William D. Perreault Jr.

Basic Marketing (The Irwin series in marketing) (1995)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN HC US

ISBN: 9780256206876 bzw. 0256206872, in Englisch, 896 Seiten, 12. Ausgabe, Irwin Professional Publishing, gebundenes Buch, gebraucht.

Fr. 2.23 ($ 2.40)¹ + Versand: Fr. 3.70 ($ 3.99)¹ = Fr. 5.93 ($ 6.39)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, anybookltduk.
This text focuses on issues of buyer-seller relationships, customer satisfaction and retention, and a relational rather than transaction view of marketing's role. Each chapter's examples are highlighted by boxed vignettes, and 36 new, revised or updated cases appear at the end of the text. The authors show how intense competition, both in the US and around the world, is affecting marketing planning and the importance for rapid response in new product development. This edition integrates coverage of new developments, ranging from direct interactive promotion and the Internet to quality management practices in marketing, and the use of activity-based costing for marketing control. A chapter on implementation and control highlights how radical new approaches are improving traditional approaches and making the whole strategy-planning cycle more effective. Hardcover, Ausgabe: 12th, Format: International Edition, Label: Irwin Professional Publishing, Irwin Professional Publishing, Produktgruppe: Book, Publiziert: 1995-09-01, Studio: Irwin Professional Publishing, Verkaufsrang: 16431263.
9
9780072359299 - Perreault: Basic Marketing
Perreault

Basic Marketing (1999)

Lieferung erfolgt aus/von: Vereinigte Staaten von Amerika EN HC US

ISBN: 9780072359299 bzw. 0072359293, in Englisch, 13. Ausgabe, Mcgraw-Hill College, gebundenes Buch, gebraucht.

Fr. 13.13 ($ 15.00)¹ + Versand: Fr. 3.49 ($ 3.99)¹ = Fr. 16.62 ($ 18.99)¹
unverbindlich
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, owlsbooks.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
10
9780072359299 - Perreault: Basic Marketing
Perreault

Basic Marketing (1999)

Lieferung erfolgt aus/von: Kanada EN HC US

ISBN: 9780072359299 bzw. 0072359293, in Englisch, 13. Ausgabe, Mcgraw-Hill College, gebundenes Buch, gebraucht.

Fr. 74.20 (C$ 111.25)¹
unverbindlich
Lieferung aus: Kanada, Usually ships within 1 - 2 business days.
Von Händler/Antiquariat, greatbuy_books_usa.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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