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100%: Rolf Jensen, Jensen Rolf: The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business, How the Coming Shift from Information to Imagination Will Transform Your Business (ISBN: 9780071610858) 2001, McGraw Hill, Vereinigte Staaten von Amerika, in Englisch, auch als eBook.Nur diese Ausgabe anzeigen…
93%: Rolf Jensen; Jensen Rolf: The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business (ISBN: 9780071379687) 2001, McGraw Hill, Vereinigte Staaten von Amerika, Erstausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business, How the Coming Shift from Information to Imagination Will Transform Your Business
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Bester Preis: Fr. 16.60 (€ 16.98)¹ (vom 09.06.2016)1
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business by
~EN USISBN: 9780071379687 bzw. 0071379681, vermutlich in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Lagernd, zzgl. Versandkosten.
How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join Them "The Dream Society "reveals the future of business after" "the Information Age, a future in which the story "behind" the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind. Praise for "The Dream Society": "A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries." --Library Journal ""The Dream Society "is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21st century." --Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. "Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future." --Harriet Rubin, Author, "The Princessa: Machiavelli for Women".
How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join Them "The Dream Society "reveals the future of business after" "the Information Age, a future in which the story "behind" the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind. Praise for "The Dream Society": "A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries." --Library Journal ""The Dream Society "is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21st century." --Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. "Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future." --Harriet Rubin, Author, "The Princessa: Machiavelli for Women".
2
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business
EN NWISBN: 9780071379687 bzw. 0071379681, in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, neu.
Lieferung aus: Schweiz, zzgl. Versandkosten, Versandfertig innert 3 Wochen.
How the Coming Shift from Information to Imagination Will Transform Your Business, How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join Them The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind. Praise for The Dream Society : "A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries." --Library Journal " The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21 st century." --Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. "Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future." --Harriet Rubin, Author, The Princessa: Machiavelli for Women.
How the Coming Shift from Information to Imagination Will Transform Your Business, How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join Them The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind. Praise for The Dream Society : "A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries." --Library Journal " The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21 st century." --Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. "Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future." --Harriet Rubin, Author, The Princessa: Machiavelli for Women.
3
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business
EN NWISBN: 9780071379687 bzw. 0071379681, in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, neu.
Lieferung aus: Deutschland, zzgl. Versandkosten, Versandfertig in 1 - 2 Wochen.
How the Coming Shift from Information to Imagination Will Transform Your Business, How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join ThemThe Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind.Praise for The Dream Society :"A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries."--Library Journal" The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21 st century."--Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc."Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future."--Harriet Rubin, Author, The Princessa: Machiavelli for Women.
How the Coming Shift from Information to Imagination Will Transform Your Business, How Market Leaders from Disney to Nike Successfully Target Human Emotions--and How Other Companies Can Join ThemThe Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams--and what organizations must do to keep from being left behind.Praise for The Dream Society :"A riveting essay on the demands for goods and services ... Well presented and organized, this is highly recommended for academic and corporate libraries."--Library Journal" The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21 st century."--Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc."Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future."--Harriet Rubin, Author, The Princessa: Machiavelli for Women.
4
Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business
EN NW EBISBN: 9780071379687 bzw. 0071379681, in Englisch, McGraw-Hill Education, neu, E-Book.
Lieferung aus: Vereinigte Staaten von Amerika, E-Book zum download.
Business, The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business, " The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow.
Business, The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business, " The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow.
5
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business (2001)
EN PB US FEISBN: 9780071379687 bzw. 0071379681, in Englisch, 256 Seiten, McGraw-Hill Education, Taschenbuch, gebraucht, Erstausgabe.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Green_Earth_Books.
"The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow., Paperback, Ausgabe: 1, Label: McGraw-Hill Education, McGraw-Hill Education, Produktgruppe: Book, Publiziert: 2001-08-30, Freigegeben: 2001-08-30, Studio: McGraw-Hill Education, Verkaufsrang: 1148543.
Von Händler/Antiquariat, Green_Earth_Books.
"The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow., Paperback, Ausgabe: 1, Label: McGraw-Hill Education, McGraw-Hill Education, Produktgruppe: Book, Publiziert: 2001-08-30, Freigegeben: 2001-08-30, Studio: McGraw-Hill Education, Verkaufsrang: 1148543.
6
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business (2001)
EN PB NW FEISBN: 9780071379687 bzw. 0071379681, in Englisch, 256 Seiten, McGraw-Hill Education, Taschenbuch, neu, Erstausgabe.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, book_fountain.
"The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow., Paperback, Ausgabe: 1, Label: McGraw-Hill Education, McGraw-Hill Education, Produktgruppe: Book, Publiziert: 2001-08-30, Freigegeben: 2001-08-30, Studio: McGraw-Hill Education, Verkaufsrang: 1148543.
Von Händler/Antiquariat, book_fountain.
"The Dream Society . . . provides dramatic insights into how marketing will operate in the 21st century."Atlanta Business Chronicle A fascinating look into the future of business, as featured in Fast Company The future is uncertainthe world is constantly changing. While anything can happen, some things are far more likely than others. Rolf Jensen, internationally renowned futurist, provides readers with a tangible look at what the future will be like over the next 25 years. By identifying what lies ahead, Jensen gives people the knowledge they need to make informed decisions and strategically align themselves to capitalize on the unknown future, a future Jensen calls "the Dream Society." This dream society is characterized by the commercialization of emotions. In this provocative exploration, Jensen says that it will no longer be enough to produce a useful product. He shows that, for a product to be successful, its primary purpose will be the ability to fulfill an emotional need. Those who understand the workings of this dream society will be the ones who create the new products, new markets, and new businesses that dominate the world of tomorrow., Paperback, Ausgabe: 1, Label: McGraw-Hill Education, McGraw-Hill Education, Produktgruppe: Book, Publiziert: 2001-08-30, Freigegeben: 2001-08-30, Studio: McGraw-Hill Education, Verkaufsrang: 1148543.
7
The Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business, How the Coming Shift from Information to Imagination Will Transform Your Business (2001)
EN NW EBISBN: 9780071610858 bzw. 0071610855, in Englisch, Mcgraw-Hill Education, neu, E-Book.
Lieferung aus: Niederlande, Direct beschikbaar.
bol.com.
This title shows how market leaders from Disney to Nike successfully target human emotions - and how other companies can join them. The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those n... This title shows how market leaders from Disney to Nike successfully target human emotions - and how other companies can join them. The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams - and what organizations must do to keep from being left behind.Praise for The Dream Society : 'A riveting essay on the demands for goods and services ...Well presented and organized, this is highly recommended for academic and corporate libraries' - Library Journal . 'The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21st century' - Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. 'Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future' - Harriet Rubin, Author, The Princessa: Machiavelli for Women . Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Bestandsgrootte: 0.71 MB;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Printrechten: Het printen van de pagina's is niet toegestaan;Voorleesfunctie: De voorleesfunctie is uitgeschakeld;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0071610855;ISBN13: 9780071610858; Engels | Ebook | 2001.
bol.com.
This title shows how market leaders from Disney to Nike successfully target human emotions - and how other companies can join them. The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those n... This title shows how market leaders from Disney to Nike successfully target human emotions - and how other companies can join them. The Dream Society reveals the future of business after the Information Age, a future in which the story behind the product will provide the competitive edge. It provides insights into the six major markets that target our basic emotional needs, and discusses how organizations from Disney and Nike to Rolex are supplying information to help consumers satisfy those needs. Thought-provoking and timely, it details the ways in which today's dream society trades on the exciting world of human potential and dreams - and what organizations must do to keep from being left behind.Praise for The Dream Society : 'A riveting essay on the demands for goods and services ...Well presented and organized, this is highly recommended for academic and corporate libraries' - Library Journal . 'The Dream Society is a fresh new way to look at the future and at how businesses need to transform themselves in order to prosper in the 21st century' - Arnold Brown, Noted futurist, Weiner, Edrich, Brown, Inc. 'Stories have always been the key motivation in making a purchase, fixing a deal, and raising one's level of effectiveness in the world. In the future, leaders will have to become storytellers first and managers second. Rolf Jensen is pointing the way to the future' - Harriet Rubin, Author, The Princessa: Machiavelli for Women . Productinformatie:Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Bestandsgrootte: 0.71 MB;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Printrechten: Het printen van de pagina's is niet toegestaan;Voorleesfunctie: De voorleesfunctie is uitgeschakeld;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;ISBN10: 0071610855;ISBN13: 9780071610858; Engels | Ebook | 2001.
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Dream Society: How the Coming Shift from Information to Imagination Will Transform Your Business
EN NW EB DLISBN: 9780071610858 bzw. 0071610855, in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, neu, E-Book, elektronischer Download.
Lieferung aus: Deutschland, zzgl. Versandkosten.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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