Marketing Management : An Overview by (1996, Paperback)
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Marketing Management: An Overview (1996)
EN PB NWISBN: 9780030981531 bzw. 0030981530, in Englisch, 450 Seiten, Harcourt College Pub, Taschenbuch, neu.
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Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Leo-L.
Marketing Management: An Overview provides an alternative to the traditional marketing management texts in the market. This new text offers a concise overview for the advanced level marketing course, enabling instructors to incorporate other materials, such as cases, into the course. Features: * Unlike traditional marketing management textbooks, this new condensed text provides a concise presentation of concepts, allowing for the use of cases to illustrate text materials. * Unlike other brief books, Lewison's text offers a strategic orientation and has great managerial focus. * A unique and innovative chapter focuses on making the corporation competitive. * Real-world applications are incorporated throughout the text. * The text addresses such AACSB mandates as cross functionalism, technology and strategy. Paperback, Етикет: Harcourt College Pub, Harcourt College Pub, Продуктова група: Book, Публикувани: 1996-01, Студио: Harcourt College Pub, Продажбата ранг: 16653163.
Von Händler/Antiquariat, Leo-L.
Marketing Management: An Overview provides an alternative to the traditional marketing management texts in the market. This new text offers a concise overview for the advanced level marketing course, enabling instructors to incorporate other materials, such as cases, into the course. Features: * Unlike traditional marketing management textbooks, this new condensed text provides a concise presentation of concepts, allowing for the use of cases to illustrate text materials. * Unlike other brief books, Lewison's text offers a strategic orientation and has great managerial focus. * A unique and innovative chapter focuses on making the corporation competitive. * Real-world applications are incorporated throughout the text. * The text addresses such AACSB mandates as cross functionalism, technology and strategy. Paperback, Етикет: Harcourt College Pub, Harcourt College Pub, Продуктова група: Book, Публикувани: 1996-01, Студио: Harcourt College Pub, Продажбата ранг: 16653163.
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Marketing Management: An Overview (1996)
EN PB NWISBN: 9780030981531 bzw. 0030981530, in Englisch, 450 Seiten, Harcourt College Pub, Taschenbuch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, lctgroup.
Marketing Management: An Overview provides an alternative to the traditional marketing management texts in the market. This new text offers a concise overview for the advanced level marketing course, enabling instructors to incorporate other materials, such as cases, into the course. Features: * Unlike traditional marketing management textbooks, this new condensed text provides a concise presentation of concepts, allowing for the use of cases to illustrate text materials. * Unlike other brief books, Lewison's text offers a strategic orientation and has great managerial focus. * A unique and innovative chapter focuses on making the corporation competitive. * Real-world applications are incorporated throughout the text. * The text addresses such AACSB mandates as cross functionalism, technology and strategy. Paperback, Label: Harcourt College Pub, Harcourt College Pub, Produktgruppe: Book, Publiziert: 1996-01, Studio: Harcourt College Pub, Verkaufsrang: 15355726.
Von Händler/Antiquariat, lctgroup.
Marketing Management: An Overview provides an alternative to the traditional marketing management texts in the market. This new text offers a concise overview for the advanced level marketing course, enabling instructors to incorporate other materials, such as cases, into the course. Features: * Unlike traditional marketing management textbooks, this new condensed text provides a concise presentation of concepts, allowing for the use of cases to illustrate text materials. * Unlike other brief books, Lewison's text offers a strategic orientation and has great managerial focus. * A unique and innovative chapter focuses on making the corporation competitive. * Real-world applications are incorporated throughout the text. * The text addresses such AACSB mandates as cross functionalism, technology and strategy. Paperback, Label: Harcourt College Pub, Harcourt College Pub, Produktgruppe: Book, Publiziert: 1996-01, Studio: Harcourt College Pub, Verkaufsrang: 15355726.
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Marketing Management: An Overview, Lewison, Dale M. Hardback Book The Cheap Fast
EN HC USISBN: 9780030981531 bzw. 0030981530, in Englisch, Holt, Rinehart and Winston, Vereinigte Staaten von Amerika, gebundenes Buch, gebraucht.
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Lieferart: Free, Lieferung: Weltweit, Artikelstandort: United Kingdom, Versandkostenfrei.
Von Händler/Antiquariat, worldofbooks08 - World of Books Ltd.
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Von Händler/Antiquariat, worldofbooks08 - World of Books Ltd.
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Marketing Management: An Overview, Lewison, Dale M., Used; Good Book
EN USISBN: 9780030981531 bzw. 0030981530, in Englisch, Holt, Rinehart and Winston, Vereinigte Staaten von Amerika, gebraucht.
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Lieferart: Free, Lieferung: Weltweit, Artikelstandort: BS396EX Bristol,United Kingdom, Versandkostenfrei.
Von Händler/Antiquariat, bookbarn-international - Bookbarn International.
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Von Händler/Antiquariat, bookbarn-international - Bookbarn International.
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