Brand Building and Marketing in Key Emerging Markets: A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil
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Bester Preis: Fr. 61.60 (€ 62.99)¹ (vom 01.09.2017)1
Brand Building and Marketing in Key Emerging Markets als von Niklas Schaffmeister
DE HC NWISBN: 9783319367699 bzw. 3319367692, in Deutsch, gebundenes Buch, neu.
Lieferung aus: Deutschland, zzgl. Versandkosten.
Brand Building and Marketing in Key Emerging Markets ab 85.49 EURO A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015. Brand Building and Marketing in Key Emerging Markets ab 85.49 EURO A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015.
Brand Building and Marketing in Key Emerging Markets ab 85.49 EURO A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015. Brand Building and Marketing in Key Emerging Markets ab 85.49 EURO A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015.
2
Brand Building and Marketing in Key Emerging Markets als von
DE HC NWISBN: 9783319367699 bzw. 3319367692, in Deutsch, Springer, gebundenes Buch, neu.
Brand Building and Marketing in Key Emerging Markets:A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015. Niklas Schaffmeister Brand Building and Marketing in Key Emerging Markets:A Practitioner´s Guide to Successful Brand Growth in China, India, Russia and Brazil. Softcover reprint of the original 1st ed. 2015. Niklas Schaffmeister.
3
Brand Building and Marketing in Key Emerging Markets
DE PB NWISBN: 9783319367699 bzw. 3319367692, in Deutsch, Springer, Taschenbuch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, buecher.de GmbH & Co. KG, [1].
This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'. The author reveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation's global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategies particularly useful. This book is also a must-read for people dealing with branding and marketing in a 'glocalized' world. Versandfertig in 3-5 Tagen, Softcover, Neuware, offene Rechnung (Vorkasse vorbehalten).
Von Händler/Antiquariat, buecher.de GmbH & Co. KG, [1].
This book combines scientific research and professional insights on brand and marketing strategy development in major emerging growth markets. It presents a detailed outline of the Brazil, Russia, India and China (BRIC) markets to understand their cultural and socio-economic complexity. With emerging markets at the center, major paradigm shifts are explained such as 'one world strategies'. The author reveals the importance of market-driven positioning that uses local differences and consumer preferences as opportunities without contradicting a corporation's global positioning. Professionals in international marketing and business strategists will find the hands-on guidance to 25 new success strategies particularly useful. This book is also a must-read for people dealing with branding and marketing in a 'glocalized' world. Versandfertig in 3-5 Tagen, Softcover, Neuware, offene Rechnung (Vorkasse vorbehalten).
4
Brand Building and Marketing in Key Emerging Markets: A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil (2017)
EN PB NW RPISBN: 9783319367699 bzw. 3319367692, in Englisch, 428 Seiten, Springer, Taschenbuch, neu, Nachdruck.
Lieferung aus: Deutschland, Noch nicht erschienen. Versandkostenfrei.
Von Händler/Antiquariat, Amazon.de.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Von Händler/Antiquariat, Amazon.de.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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