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100%: Duena Blomstrom: Emotional Banking (ISBN: 9783319756530) 2018, Erstausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
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88%: Duena Blomstrom: Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands (ISBN: 9783030092887) 2019, Palgrave MacMillan, United States, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
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Emotional Banking
~EN NW EB DLISBN: 9783319756530 bzw. 3319756532, vermutlich in Englisch, Springer Shop, neu, E-Book, elektronischer Download.
Lieferung aus: Japan, Lagernd, zzgl. Versandkosten.
Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don’t banks “care”? · How many banks will survive? · What is FinTech and why does it matter? · Can Banks become beloved brands and find their way to the consumer’s heart? · Why is there a disconnect between what we say and what we do in the industry? · Is inertia in banking a result of broken internal culture? · Which big brand or challenger will be at the top in 5 years? eBook.
Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don’t banks “care”? · How many banks will survive? · What is FinTech and why does it matter? · Can Banks become beloved brands and find their way to the consumer’s heart? · Why is there a disconnect between what we say and what we do in the industry? · Is inertia in banking a result of broken internal culture? · Which big brand or challenger will be at the top in 5 years? eBook.
2
Emotional Banking: Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands (2018)
EN NW FE EB DLISBN: 9783319756530 bzw. 3319756532, in Englisch, 159 Seiten, Palgrave Macmillan, neu, Erstausgabe, E-Book, elektronischer Download.
Lieferung aus: Deutschland, E-Book zum Download, Versandkostenfrei.
Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don’t banks “care”? · How many banks will survive? · What is FinTech and why does it matter? · Can Banks become beloved brands and find their way to the consumer’s heart? · Why is there a disconnect between what we say and what we do in the industry? · Is inertia in banking a result of broken internal culture? · Which big brand or challenger will be at the top in 5 years? Kindle Edition, Ausgabe: 1, Format: Kindle eBook, Label: Palgrave Macmillan, Palgrave Macmillan, Produktgruppe: eBooks, Publiziert: 2018-03-13, Freigegeben: 2018-03-13, Studio: Palgrave Macmillan.
Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don’t banks “care”? · How many banks will survive? · What is FinTech and why does it matter? · Can Banks become beloved brands and find their way to the consumer’s heart? · Why is there a disconnect between what we say and what we do in the industry? · Is inertia in banking a result of broken internal culture? · Which big brand or challenger will be at the top in 5 years? Kindle Edition, Ausgabe: 1, Format: Kindle eBook, Label: Palgrave Macmillan, Palgrave Macmillan, Produktgruppe: eBooks, Publiziert: 2018-03-13, Freigegeben: 2018-03-13, Studio: Palgrave Macmillan.
3
Emotional Banking / Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands / / / Englisch / 2018 / Springer GmbH / EAN 9783319756523 (2018)
~EN NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" |Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTechPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let´s Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone´s a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery.This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank.Some of the questions this book tackles include:· Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years?Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Part IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Über den AutorDuena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.InhaltsverzeichnisPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.KlappentextBanking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTech, 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" |Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTechPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let´s Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone´s a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery.This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank.Some of the questions this book tackles include:· Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years?Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Part IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Über den AutorDuena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.InhaltsverzeichnisPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.KlappentextBanking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTech, 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
4
Emotional Banking | Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands | | | Englisch | 2018 | Springer GmbH | EAN 9783319756523 (2018)
~EN NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" |Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTechPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let´s Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone´s a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery.This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank.Some of the questions this book tackles include:· Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years?Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Part IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Über den AutorDuena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.InhaltsverzeichnisPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.KlappentextBanking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTech, 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" |Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTechPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let´s Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone´s a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking—a cultural change concept that brings the consumer to the center of rethinking banking products and delivery.This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank.Some of the questions this book tackles include:· Why don´t banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer´s heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years?Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Part IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Über den AutorDuena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn's Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer's feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.InhaltsverzeichnisPart IChapter 1: Banks Today: The Relationship between Financial Services and TechnologyChapter 2: FinTech: Trends, Players, Challengers, and BubblesChapter 3: Products vs. Money MomentsChapter 4: Let's Get Real: Anecdotes from FinTech Titans Experiencing Banking ProductsChapter 5: What is Emotional Banking?Chapter 6: EX: Perspective on Modern Digital BankingChapter 7: Banks and BrandsChapter 8: Changing Culture to Build a BrandChapter 9: The "Build a Voice" ProgramChapter 10: Everyone's a DesignerChapter 11: The Intrapreneur Warrior's GuideChapter 12: The "Keep it Real" Program.- Chapter 13: Conclusion.KlappentextBanking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the creation of a truly beloved brand and are stifling change. To survive and thrive when their competition is catching up, banks must understand the principles behind Emotional Banking-a cultural change concept that brings the consumer to the center of rethinking banking products and delivery. This book starts with a history of the space then moves into an overview of what FinTech is. After discussing the state of banking today including stories from the biggest names in the industry, the concept of Emotional Banking and Brand are introduced as an answer to the problems outlined above. It concludes with examples of best practices and a hands-on approach on how to change the inertia, become a brand and make customers fall in love with their bank. Some of the questions this book tackles include: · Why don't banks "care""· How many banks will survive?· What is FinTech and why does it matter?· Can Banks become beloved brands and find their way to the consumer's heart?· Why is there a disconnect between what we say and what we do in the industry?· Is inertia in banking a result of broken internal culture?· Which big brand or challenger will be at the top in 5 years" Develops a unique concept ("Emotional Banking") that speaks to the core of what is broken in banking todayShowcases a series of real-life examples of brands that have achieved success as case studiesFeatures interviews with bankers, commentators, and founders of FinTech, 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
5
Emotional Banking / Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands / / / Englisch / 2018 / Springer GmbH / EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
6
Emotional Banking | Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands | | | Englisch | 2018 | Springer GmbH | EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
7
Emotional Banking / Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands / / / Englisch / 2018 / Springer GmbH / EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
8
Emotional Banking | Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands | | | Englisch | 2018 | Springer GmbH | EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
9
Emotional Banking / Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands / / / Englisch / 2018 / Springer GmbH / EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, Buchbär, [6122477].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
10
Emotional Banking | Fixing Culture, Leveraging FinTech, and Transforming Retail Banks into Brands | | | Englisch | 2018 | Springer GmbH | EAN 9783319756523 (2018)
~EN HC NWISBN: 9783319756523 bzw. 3319756524, vermutlich in Englisch, 159 Seiten, Springer-Verlag GmbH, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
Von Händler/Antiquariat, preigu, [5789586].
Duena Blomstrom is a well-respected thought leader in FinTech with a large Twitter and LinkedIn following, an independent digital banking and CX consultant, an entrepreneur and angel investor, a mentor to startups, a blogger with cutting edge opinion style named as one of LinkedIn´s Top Voices, a public speaker at industry events and the inventor of the Emotional Banking and EX concepts. With a background in Psychology as well as Business, she is intensely passionate about getting banks to think of the concept of "Emotional Banking" or how to stop thinking feature set and start thinking customer´s feelings. She is working with corporations on deep cultural change programs that enable them to become truly Human Design-led organisations and put experience at the heart of the organisation to build strong brands.Banking is under threat. Despite access to fast-paced technology known as FinTech, an antiquated business model and internal organizational paralysis do not allow for the... 2018, Gebunden, Neuware, 449g, 159, Banküberweisung, PayPal, Sofortüberweisung.
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