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100%: Ranga Chimhundu: Marketing Food Brands (ISBN: 9783319758329) 2018, in Englisch, auch als eBook.Nur diese Ausgabe anzeigen…
100%: Ranga Chimhundu: Marketing Food Brands (ISBN: 9783319758312) 2018, Erstausgabe, in Deutsch, Broschiert.Nur diese Ausgabe anzeigen…
100%: Ranga Chimhundu: Marketing Food Brands (ISBN: 9783030093358) in Englisch.Nur diese Ausgabe anzeigen…
Marketing Food Brands - 13 Angebote vergleichen
| Preise | 2018 | 2019 |
|---|---|---|
| Schnitt | Fr. 103.29 (€ 105.66)¹ | Fr. 120.06 (€ 122.82)¹ |
| Nachfrage |
1
Marketing Food Brands
~EN NW EB DLISBN: 9783319758329 bzw. 3319758322, vermutlich in Englisch, Springer Shop, neu, E-Book, elektronischer Download.
Lieferung aus: Japan, Lagernd, zzgl. Versandkosten.
With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape. The author illustrates the volatile nature of the relationship between the two types of brands as they compete and co-exist with each other on supermarket shelves. Topics such as brand and category management, product innovation, and consumer choice are discussed and supported with rich empirical case studies from countries around the world. Marketing and management scholars will find this new book an insightful read, as well as those generally interested in the worldwide phenomenon of private label brands. eBook.
With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape. The author illustrates the volatile nature of the relationship between the two types of brands as they compete and co-exist with each other on supermarket shelves. Topics such as brand and category management, product innovation, and consumer choice are discussed and supported with rich empirical case studies from countries around the world. Marketing and management scholars will find this new book an insightful read, as well as those generally interested in the worldwide phenomenon of private label brands. eBook.
2
Marketing Food Brands - Private Label versus Manufacturer Brands in the Consumer Goods Industry
~EN NW EB DLISBN: 9783319758329 bzw. 3319758322, vermutlich in Englisch, Springer International Publishing, neu, E-Book, elektronischer Download.
Lieferung aus: Deutschland, Versandkostenfrei.
Marketing Food Brands: With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape. The author illustrates the volatile nature of the relationship between the two types of brands as they compete and co-exist with each other on supermarket shelves. Topics such as brand and category management, product innovation, and consumer choice are discussed and supported with rich empirical case studies from countries around the world. Marketing and management scholars will find this new book an insightful read, as well as those generally interested in the worldwide phenomenon of private label brands. Englisch, Ebook.
Marketing Food Brands: With a special focus on private label food brands and manufacturer brands, this book provides a comprehensive overview of the fast-moving consumer goods marketing landscape. The author illustrates the volatile nature of the relationship between the two types of brands as they compete and co-exist with each other on supermarket shelves. Topics such as brand and category management, product innovation, and consumer choice are discussed and supported with rich empirical case studies from countries around the world. Marketing and management scholars will find this new book an insightful read, as well as those generally interested in the worldwide phenomenon of private label brands. Englisch, Ebook.
3
Marketing Food Brands (2018)
DE HC NWISBN: 9783319758312 bzw. 3319758314, in Deutsch, Springer International Publishing, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkostenfrei, Shipping in 5 days.
*Marketing Food Brands* - Private Label versus Manufacturer Brands in the Consumer Goods Industry. 1st ed. 2018 / gebundene Ausgabe für 170.99 € / Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft.
*Marketing Food Brands* - Private Label versus Manufacturer Brands in the Consumer Goods Industry. 1st ed. 2018 / gebundene Ausgabe für 170.99 € / Aus dem Bereich: Bücher, Wissenschaft, Wirtschaftswissenschaft.
4
Marketing Food Brands (2018)
DE NW EBISBN: 9783319758329 bzw. 3319758322, in Deutsch, Springer-Verlag GmbH, neu, E-Book.
Lieferung aus: Deutschland, Versandkostenfrei, In stock (Download).
*Marketing Food Brands* - Private Label versus Manufacturer Brands in the Consumer Goods Industry. 1st ed. 2018 / pdf eBook für 117.49 € / Aus dem Bereich: eBooks, Sachthemen & Ratgeber, Technik.
*Marketing Food Brands* - Private Label versus Manufacturer Brands in the Consumer Goods Industry. 1st ed. 2018 / pdf eBook für 117.49 € / Aus dem Bereich: eBooks, Sachthemen & Ratgeber, Technik.
5
Marketing Food Brands (2018)
DE NW EBISBN: 9783319758329 bzw. 3319758322, in Deutsch, Springer-Verlag GmbH, Springer-Verlag GmbH, neu, E-Book.
Lieferung aus: Deutschland, Versandkostenfrei, in stock.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
7
Marketing Food Brands Private Label versus Manufacturer Brands in the Consumer Goods Industry (2018)
~DE HC USISBN: 9783319758312 bzw. 3319758314, vermutlich in Deutsch, gebundenes Buch, gebraucht.
Lieferung aus: Deutschland, Versandkostenfrei in die BRD.
Von Händler/Antiquariat, MARZIES Buch- und Medienhandel, 14621 Schönwalde-Glien.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Von Händler/Antiquariat, MARZIES Buch- und Medienhandel, 14621 Schönwalde-Glien.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
8
Symbolbild
Marketing Food Brands - Private Label versus Manufacturer Brands in the Consumer Goods Industry
DE HC NWISBN: 9783319758312 bzw. 3319758314, in Deutsch, Springer-Verlag Gmbh, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkostenfrei.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
9
Marketing Food Brands (2018)
~DE HC NWISBN: 9783319758312 bzw. 3319758314, vermutlich in Deutsch, Springer International Publishing, gebundenes Buch, neu.
Lieferung aus: Deutschland, Versandkostenfrei in der BRD, sofort lieferbar.
Private Label versus Manufacturer Brands in the Consumer Goods Industry, Buch, Hardcover, 1st ed. 2018.
Private Label versus Manufacturer Brands in the Consumer Goods Industry, Buch, Hardcover, 1st ed. 2018.
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