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100%: A. Gustafsson; A. Herrmann; F. Huber: Conjoint Measurement : Methods and Applications (ISBN: 9783662063958) Springer Netherlands, in Englisch, auch als eBook.Nur diese Ausgabe anzeigen…
100%: Anders Gustafsson, Andreas Herrmann, Frank Huber: Conjoint Measurement - Methods and Applications (ISBN: 9783540714040) 2007, in Deutsch, auch als eBook.Nur diese Ausgabe anzeigen…
100%: Anders Gustafsson; Andreas Herrmann; Frank Huber: Conjoint Measurement (ISBN: 9783662063927) in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Herausgeber: Anders Gustafsson, Herausgeber: Andreas Herrmann, Herausgeber: Frank Huber: Conjoint Measurement (ISBN: 9783540247135) 2013, 3. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
89%: Sous la direction de: Anders Gustafsson, Sous la direction de: Andreas Hermann, Sous la direction de: Frank Huber, Sous la direction de: A. Herrmann: Conjoint Measurement : Methods and Applications (ISBN: 9783540665267) Springer-Verlag Berlin Heidelberg, 17.11.1999., in Deutsch, Broschiert.Nur diese Ausgabe anzeigen…
Conjoint Measurement : Methods and Applications - 14 Angebote vergleichen
Bester Preis: Fr. 58.70 (€ 60.03)¹ (vom 04.02.2018)1
Conjoint Measurement
~EN NW EB DLISBN: 9783662063958 bzw. 3662063956, vermutlich in Englisch, Springer Nature, neu, E-Book, elektronischer Download.
Lieferung aus: Deutschland, Lagernd, zzgl. Versandkosten.
"Conjoint measurement is one of the most significant and most widely recognized methods in science as well as in practice for analyzing marketing problems. It is the foremost device for measuring value-to-customer today." (H. Simon, CEO and Chairman Simon, Kucher & Partners) Top researchers present in this book the latest developments in the field of conjoint analysis and provide an overview that can be used in class and as a guide for market research activities. "In this book you will find all of the modern aspects of conjoint analysis, measurement as well as simulation of market share." (Prof. S. Albers) "This new book is a welcome addition to the conjoint literature. It is a fitting testimonial to the sustained interest in conjoint methods and the vigor or researchers." (Prof. P. E. Green), eBook.
"Conjoint measurement is one of the most significant and most widely recognized methods in science as well as in practice for analyzing marketing problems. It is the foremost device for measuring value-to-customer today." (H. Simon, CEO and Chairman Simon, Kucher & Partners) Top researchers present in this book the latest developments in the field of conjoint analysis and provide an overview that can be used in class and as a guide for market research activities. "In this book you will find all of the modern aspects of conjoint analysis, measurement as well as simulation of market share." (Prof. S. Albers) "This new book is a welcome addition to the conjoint literature. It is a fitting testimonial to the sustained interest in conjoint methods and the vigor or researchers." (Prof. P. E. Green), eBook.
2
Conjoint Measurement
~EN NW EB DLISBN: 9783662063927 bzw. 3662063921, vermutlich in Englisch, Springer Shop, neu, E-Book, elektronischer Download.
Lieferung aus: Mexiko, Lagernd, zzgl. Versandkosten.
by Paul E. Green I am honored and pleased to respond to authors request to write a Fore word for this excellent collection of essays on conjoint analysis and related topics. While a number of survey articles and sporadic book chapters have appeared on the subject, to the best of my knowledge this book represents the first volume of contributed essays on conjoint analysis. The book re flects not only the geographical diversity of its contributors but also the variety and depth of their topics. The development of conjoint analysis and its application to marketing and business research is noteworthy, both in its eclectic roots (psychometrics, statistics, operations research, economics) and the fact that its development reflects the efforts of a large variety of professionals -academics, market ing research consultants, industry practitioners, and software developers. Reasons for the early success and diffusion of conjoint analysis are not hard to find. First, by the early sixties, precursory psychometric techniques (e.g., multidimensional scaling and correspondence analysis, cluster analy sis, and general multivariate techniques) had already shown their value in practical business research and application. Second, conjoint analysis pro vided a new and powerful array of methods for tackling the important problem of representing and predicting buyer preference judgments and choice behavior-clearly a major problem area in marketing. eBook.
by Paul E. Green I am honored and pleased to respond to authors request to write a Fore word for this excellent collection of essays on conjoint analysis and related topics. While a number of survey articles and sporadic book chapters have appeared on the subject, to the best of my knowledge this book represents the first volume of contributed essays on conjoint analysis. The book re flects not only the geographical diversity of its contributors but also the variety and depth of their topics. The development of conjoint analysis and its application to marketing and business research is noteworthy, both in its eclectic roots (psychometrics, statistics, operations research, economics) and the fact that its development reflects the efforts of a large variety of professionals -academics, market ing research consultants, industry practitioners, and software developers. Reasons for the early success and diffusion of conjoint analysis are not hard to find. First, by the early sixties, precursory psychometric techniques (e.g., multidimensional scaling and correspondence analysis, cluster analy sis, and general multivariate techniques) had already shown their value in practical business research and application. Second, conjoint analysis pro vided a new and powerful array of methods for tackling the important problem of representing and predicting buyer preference judgments and choice behavior-clearly a major problem area in marketing. eBook.
3
Conjoint Measurement - Methods and Applications
~EN NW EB DLISBN: 9783662063927 bzw. 3662063921, vermutlich in Englisch, Springer Berlin Heidelberg, neu, E-Book, elektronischer Download.
Lieferung aus: Deutschland, Versandkostenfrei.
Conjoint Measurement: by Paul E. Green I am honored and pleased to respond to authors request to write a Fore- word for this excellent collection of essays on conjoint analysis and related topics. While a number of survey articles and sporadic book chapters have appeared on the subject, to the best of my knowledge this book represents the first volume of contributed essays on conjoint analysis. The book re- flects not only the geographical diversity of its contributors but also the variety and depth of their topics. The development of conjoint analysis and its application to marketing and business research is noteworthy, both in its eclectic roots (psychometrics, statistics, operations research, economics) and the fact that its development reflects the efforts of a large variety of professionals -academics, market- ing research consultants, industry practitioners, and software developers. Reasons for the early success and diffusion of conjoint analysis are not hard to find. First, by the early sixties, precursory psychometric techniques (e.g., multidimensional scaling and correspondence analysis, cluster analy- sis, and general multivariate techniques) had already shown their value in practical business research and application. Second, conjoint analysis pro- vided a new and powerful array of methods for tackling the important problem of representing and predicting buyer preference judgments and choice behavior-clearly a major problem area in marketing. Englisch, Ebook.
Conjoint Measurement: by Paul E. Green I am honored and pleased to respond to authors request to write a Fore- word for this excellent collection of essays on conjoint analysis and related topics. While a number of survey articles and sporadic book chapters have appeared on the subject, to the best of my knowledge this book represents the first volume of contributed essays on conjoint analysis. The book re- flects not only the geographical diversity of its contributors but also the variety and depth of their topics. The development of conjoint analysis and its application to marketing and business research is noteworthy, both in its eclectic roots (psychometrics, statistics, operations research, economics) and the fact that its development reflects the efforts of a large variety of professionals -academics, market- ing research consultants, industry practitioners, and software developers. Reasons for the early success and diffusion of conjoint analysis are not hard to find. First, by the early sixties, precursory psychometric techniques (e.g., multidimensional scaling and correspondence analysis, cluster analy- sis, and general multivariate techniques) had already shown their value in practical business research and application. Second, conjoint analysis pro- vided a new and powerful array of methods for tackling the important problem of representing and predicting buyer preference judgments and choice behavior-clearly a major problem area in marketing. Englisch, Ebook.
4
Conjoint Measurement (2007)
DE NWISBN: 9783540714040 bzw. 3540714049, in Deutsch, Springer, Berlin/Heidelberg, Deutschland, neu.
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Versandkostenfrei.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
5
Conjoint Measurement - Methods and Applications
DE NWISBN: 9783540714040 bzw. 3540714049, in Deutsch, Springer Berlin, neu.
Lieferung aus: Deutschland, الشحن المجاني.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
6
Conjoint Measurement
~EN PB NWISBN: 9783662063927 bzw. 3662063921, vermutlich in Englisch, Taschenbuch, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
7
Conjoint Measurement
DE NWISBN: 9783540714040 bzw. 3540714049, in Deutsch, Springer-Verlag Berlin and Heidelberg GmbH & Co. KG, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
8
Conjoint Measurement
DE NW EBISBN: 9783662063958 bzw. 3662063956, in Deutsch, Springer Nature, neu, E-Book.
Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, Lagernd.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
9
Conjoint Measurement
DE NW EBISBN: 9783662063927 bzw. 3662063921, in Deutsch, Springer Science+Business Media, neu, E-Book.
Lieferung aus: Deutschland, En Stock, frais de port.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
10
Conjoint Measurement
DE NW EBISBN: 9783540714040 bzw. 3540714049, in Deutsch, Springer Science+Business Media, neu, E-Book.
Lieferung aus: Deutschland, En Stock, frais de port.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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