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Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour
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Bester Preis: Fr. 41.98 (€ 43.02)¹ (vom 29.11.2019)Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2016)
ISBN: 9783668290365 bzw. 3668290369, vermutlich in Englisch, Grin Publishing, neu, Nachdruck.
New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2016)
ISBN: 9783668290365 bzw. 3668290369, vermutlich in Englisch, Grin Publishing, neu, Nachdruck.
New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2017)
ISBN: 9783668290365 bzw. 3668290369, vermutlich in Englisch, GRIN Publishing, Taschenbuch, neu, Nachdruck.
PRINT ON DEMAND Book; New; Publication Year 2017; Not Signed; Fast Shipping from the UK.
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2016)
ISBN: 9783668290365 bzw. 3668290369, vermutlich in Englisch, Grin Verlag, Taschenbuch, neu.
Von Händler/Antiquariat, buecher.de GmbH & Co. KG, [1].
Bachelor Thesis from the year 2016 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, course: Bachelor of Business in Management Applications, language: English, abstract: This study was conducted to investigate consumer behaviour and attitudes in relation to remaining with or switching electricity supplier. Secondary research in the form of a literature review examines the history, development and understanding of the factors which affect consumer behaviour in general. Primary research explores consumer behaviour, attitudes and understanding in relation to electricity suppliers. Primary research was conducted in two phases. Phase one involved 100 consumer surveys using an online distribution method. Phase two involved conducting fifteen interviews with local household electricity consumers. This investigation found that the main decision to remain with or switch electricity supplier came down to cost. Trust in electrical supplier's claims was shown to have an effect on choice. Recommendations by family, friends and colleagues also had an impact. The main influences found included switching, combination supply deals, environmental considerations and payment methods etc. Furthermore the research has shown that there is high potential for the electricity supply industry to improve marketing associated with switching and should include information on regulations and responsibilities. The research included in this paper may be of interest to consumer behaviour analysts, marketing professionals, electricity suppliers, marketers of the electrical supply industry and researchers in this topic area. This dissertation has investigated the factors effecting consumer behaviour particularly in the area of electricity supplier choice. 2016. 96 S. 20 Farbabb. 210 mm Versandfertig in 6-10 Tagen, Softcover, Neuware, Offene Rechnung (Vorkasse vorbehalten).
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2016)
ISBN: 9783668290365 bzw. 3668290369, in Deutsch, GRIN, Taschenbuch, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour
ISBN: 9783668290358 bzw. 3668290350, in Deutsch, GRIN Publishing, neu.
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Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour
ISBN: 9783668290358 bzw. 3668290350, in Deutsch, GRIN Publishing, neu, E-Book, elektronischer Download.
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Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour (2016)
ISBN: 9783668290365 bzw. 3668290369, in Englisch, 96 Seiten, GRIN Publishing, Taschenbuch, neu, Erstausgabe.
Von Händler/Antiquariat, Books on Demand GmbH.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Consumer loyalty to electricity suppliers. Factors affecting consumer behaviour
ISBN: 3668290369 bzw. 9783668290365, vermutlich in Englisch, GRIN Publishing, Taschenbuch, neu.
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ISBN: 9783668290358 bzw. 3668290350, in Deutsch, GRIN Publishing, neu, E-Book.