Strategy development in humanitarian NGO positioning and the rise of FCOs - Understanding Fundraising Campaign Organizations
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Lieferung aus: Deutschland, E-Book zum Download.
As competition over donations for humanitarian aid projects intensifies, traditional German NGOs come under additional pressure from an unlikely side: A new breed of aggressively expanding market entrants monopolizes distribution channels, thus obtaining a significant market share. Lacking any own aid projects, however, these organizations distribute the raised donations to traditional NGOs. This unusual set-up leaves NGO executives searching for a strategic response: While the new competitors funding is clearly a welcome treat, the competitive aspect is much less pleasing. This study revisits contemporary approaches to positioning strategy formulation, deducing a systematization of fundraising campaign organizations (FCOs) and offering helpful recommendations for NGO executives. Julian J. Rossig obtained his Ph.D. from the International School of Management (Paris / New York / Shanghai). His previous academic career includes a graduate degree from Otto-Friedrich-Universität Bamberg and Oklahoma State University as well as extensive teaching experience at ISEG Business School's MBA program. In 2015, he became one of only four fundraising professionals in Germany to hold the Certified Fund Raising Executive (CFRE) certification.

Lieferung aus: Deutschland, E-Book zum Download.
As competition over donations for humanitarian aid projects intensifies, traditional German NGOs come under additional pressure from an unlikely side: A new breed of aggressively expanding market entrants monopolizes distribution channels, thus obtaining a significant market share. Lacking any own aid projects, however, these organizations distribute the raised donations to traditional NGOs. This unusual set-up leaves NGO executives searching for a strategic response: While the new competitors funding is clearly a welcome treat, the competitive aspect is much less pleasing. This study revisits contemporary approaches to positioning strategy formulation, deducing a systematization of fundraising campaign organizations (FCOs) and offering helpful recommendations for NGO executives. Julian J. Rossig obtained his Ph.D. from the International School of Management (Paris / New York / Shanghai). His previous academic career includes a graduate degree from Otto-Friedrich-Universität Bamberg and Oklahoma State University as well as extensive teaching experience at ISEG Business Schools MBA program. In 2015, he became one of only four fundraising professionals in Germany to hold the Certified Fund Raising Executive (CFRE) certification.

Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, електронна книга завантажити, Безкоштовна доставка.
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Lieferung aus: Schweiz, Versandfertig innert 3 - 5 Werktagen.
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Lieferung aus: Vereinigte Staaten von Amerika, плюс доставка, Доставка області: DOM.
Von Händler/Antiquariat, Awesomebooks_Newbooks, NY, Valley Cottage, [RE:4].
Hardcover.

Lieferung aus: Vereinigtes Königreich Grossbritannien und Nordirland, плюс доставка, Доставка області: EUR.
Von Händler/Antiquariat, Paperbackshop International, GLOS, Fairford, [RE:4].
Hardcover.

Lieferung aus: Deutschland, Versandkostenfrei innerhalb von Deutschland.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen

Lieferung aus: Deutschland, Versandkosten.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen

Von Händler/Antiquariat, MARZIES.de Buch- und Medienhandel, 14621 Sch.
Gebundene Ausgabe Strategisches Management, neu.

Lieferung aus: Deutschland, плюс доставка, sofort lieferbar.
Understanding Fundraising Campaign Organizations, Buch, Hardcover.